In corporate ecosystems, the healthier the employees, the smoother the business runs. Certainly included in that calculus is the financial health of employees. Employees overall want to give their best effort at work. But stress can act as a drag on their time and energy. Northwestern Mutual’s 2018 study named money as the number one stressor among Americans. And all current research is clear that stress damages performance and health.
- Deciding whether to add financial calculators to your website is easier when you know the value they bring to your brand and the appeal they will have to your site visitors. Financial calculators can add value to your site by increasing search presence, visitor engagement, and brand trust.
To get the most added benefit, you need to choose the right financial calculators for your bank or credit union website. We'll review a few of the key differentiators:
- Bank and credit union marketers are increasingly turning to financial education content and financial education content providers to help them deliver customer and member engagement strategies centered around financial literacy and wellness.
- Since its founding 2011, Fintactix has had the opportunity to engage with many financial marketers to discuss their need for both customizable calculators and uniquely custom calculators. As they review their calculator needs, many organizations feel they must go down the costly path of internal development. However, as we review their needs, it turns out that most of their needs can be met using a calculator platform that is highly customizable.